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Downtown Wilmington, get your glow on

Decorate for the holidays and compete for cash prizes.

How it works

Four dates to circle

  1. Nov 2 – Nov 23

    Sign up

    Register your downtown business by November 23 at 12 PM, then get decorating. Every display must be up and lit by Friday, November 27.

  2. Nov 27 – Jan 4

    Lights on, voting opens

    Voting opens with the DBA Holiday Tree Lighting on November 27, so your display needs to be lit by then. Neighbors vote once a day.

  3. Dec 9 – 10

    Judging nights

    Judges visit every participating business between 5 and 8 PM on both nights. Keep your lights on during those hours.

  4. Jan 11

    Winners announced

    Prizes are awarded at the January DBA meeting. Keep an eye on the DBA Facebook page for more details on the January meeting.

Ready to get your glow on?

Every display needs to be lit by Friday, November 27. Grab your lights and show downtown Wilmington what you've got.

Register now →

The participants

Who's lighting up downtown

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      Compete for cash

      The prizes

      • Best in Glow award ribbon

        Best in Glow

        $250

        Runner up: $100

      • Downtown Spirit award ribbon

        Downtown Spirit

        $250

        Runner up: $100

      • People's Choice award ribbon

        People's Choice

        $100

        Runner up: $100

        Have your patrons vote!

      See the judging criteria

      Decked Out Downtown District trophy

      Win Most Decked Out District

      The Downtown District with the highest percentage of business participation will get the honorary title of Most Decked Out District of 2026!

      What are you competing for?

      Categories + criteria

      Best in Glow award ribbon Best in GlowThis category awards the most vibrant, well-lit display that truly stands out.

      Judges will be looking for:

      • Lighting Intensity: Does the display use bright, eye-catching lights that attract attention to the business?
      • How well do lights enhance the holiday spirit and set a festive tone? Consider the warmth, color, and spread of the lights.
      • Are lights functioning well (no flickering or outages) and arranged in a professional, polished manner?
      Downtown Spirit award ribbon Downtown SpiritAwarded to the display that best represents the community and holiday spirit of Downtown Wilmington.

      Judges will be looking for:

      • Community Representation: Does the display feature elements that connect to Wilmington or the downtown area?
      • Festive Spirit: Does the display capture the warmth and cheer of the holiday season, encouraging community engagement?
      • Incorporation of Local Culture: Are there nods to local traditions, colors, or symbols that make the display feel uniquely Wilmington?
      • Welcoming Appearance: Does the display create an inviting, friendly atmosphere that encourages people to explore downtown?
      People's Choice award ribbon People's ChoiceAwarded to the display that receives the highest number of votes cast by the Wilmington community.
      • Businesses may choose to display a flyer provided by the DBA via email to encourage visitors and foot traffic to vote for their business on this site by the cutoff date.
      • Community members may vote for their favorite businesses through January 4, but may not cast more than one vote per day.

      Who can participate?

      Rules + requirements

      Battle of the Bulbs is open to any business with a physical location in downtown Wilmington. Whether you go all-out with thousands of lights or create something simple and creative, we want to see downtown businesses get into the holiday spirit!

      Registration

      Registration opens Monday, November 2 and closes Monday, November 23 at 12 PM.

      Businesses must register by the deadline to participate in Battle of the Bulbs.

      Decorating

      Once registered, businesses can start getting their holiday displays ready. This is your chance to get creative, show off your personality, and bring some holiday glow to downtown Wilmington.

      Judging

      Judges will visit participating businesses during the judging period:
      Wednesday–Thursday, December 9–10

      Judges will select winners based on the official Battle of the Bulbs judging criteria.

      People's Choice

      Voting opens at the DBA Holiday Tree Lighting on Friday, November 27 and will remain open through Monday, January 4.

      Battle of the Bulbs winners will be announced at the DBA meeting on January 11, 2027. Keep an eye on the DBA Facebook page for more details on the January meeting.

      The fine print

      For Best in Glow and Downtown Spirit, judges will select their favorite business for each category. The businesses with the first and second most votes for each category will be selected as the Winner and Runner-Up. Businesses that won last year's awards are encouraged to participate, but are not eligible to win in the same category.

      For People's Choice, the business with the highest number of votes cast on this site will win People's Choice. The businesses with the first and second most votes for this category will be selected as the Winner and Runner-Up.

      For Decked Out District, the district with the highest percentage of participating businesses will be granted the honorary title of Decked Out District.

      Ready to get your glow on?

      Downtown businesses, this is your chance to go all out for the holidays. Grab your lights, get creative, and show downtown Wilmington what you've got.

      Presented by

      About DBA

      The Downtown Business Alliance of Wilmington is a non-profit organization whose mission is to support and strengthen the downtown community by providing value through advocacy, programs, education, and events allowing all businesses the opportunity to grow and thrive. We are a membership-based organization with general membership annual dues of $50.

      Meetings are the second Monday of each month at various locations. Check the newsletter or our social media for upcoming meetings!

      Learn more

      Confirm your vote